Giant Cinnamon Roll: Fluffy Spiced Spiral

Giant Cinnamon Roll Recipe for 8 Servings
By Emily Torres
This recipe creates a singular, massive spiral of dough that stays unbelievably soft thanks to a secret heavy cream soak. It is designed to feed a crowd while looking like a show stopping centerpiece for your next big brunch.
  • Time: Active 30 minutes, Passive 1 hours 15 mins, Total 1 hours 45 mins
  • Flavor/Texture Hook: Fluffy, velvety spirals with a gooey, spiced cinnamon center.
  • Perfect for: Holiday breakfasts, weekend family treats, or a creative birthday "cake."
Make-ahead: Assemble the spiral and refrigerate overnight before baking in the morning.

Master This Incredible Giant Cinnamon Roll Now

The air in my kitchen currently smells like a dream. It is that specific, intoxicating mix of warm, yeasty dough and the spicy sweet sting of cinnamon hitting hot butter. There is nothing quite like pulling a single, massive tray out of the oven where one giant cinnamon roll has expanded to touch every corner of the pan.

I used to spend ages cutting individual rolls, only to have them dry out on the edges, but once I tried this "mega roll" method, I never looked back. It is a total vibe.

I remember the first time I attempted this. I was hosting a brunch and honestly just didn't have the patience to roll and cut twelve separate pieces. I thought, what if I just kept rolling the dough into one continuous spiral? The result was a texture I had never achieved before.

Because the dough is so thick and compressed, the center stays impossibly soft, almost like a custard filled pastry, while the outside gets that golden, slightly crisp edge. It is dramatic, it is fun, and it is way easier than you think.

We are going to walk through the steps to get that perfect rise and that silky cream cheese frosting that melts into the warm crevices. I have made plenty of mistakes with dough that was too tough or centers that stayed raw, so I have gathered all the little tricks to make sure yours comes out perfectly on the first try.

Let's get into the kitchen and make some magic happen.

The Secret to Fluffy Crumb

The Physics of the Spiral Steam: When you pour heavy cream around the dough right before baking, it creates a localized steam chamber in the oven. This prevents the outer crust from setting too quickly, allowing the giant cinnamon roll to expand fully while keeping the interior moisture locked inside.

  • Yeast Activation: Using 2.25 tsp instant yeast means we get a reliable rise without a three hour wait, perfect for impatient mornings.
  • Protein Structure: Using 3.5 cups bread flour provides the gluten strength needed to hold up a massive, heavy spiral without it collapsing.
  • Sugar Osmosis: The 0.25 cup granulated sugar in the dough doesn't just sweeten it; it feeds the yeast and helps tenderize the crumb by attracting moisture.
  • Fat Emulsification: Adding 0.25 cup melted butter and a room temperature egg creates a rich, brioche style dough that feels velvety on the tongue.
MethodTimeTextureBest For
Standard Oven30 minutesGolden crust, soft centerMost home cooks
Slow Cooker3 hoursVery soft, pale edgesSet it and forget it
Convection22 minutesExtra crispy exteriorProfessional finish

Choosing the right method depends on your equipment, but for that classic "shatter" on the very top edge and a gooey middle, the oven at 350°F (180°C) is my absolute favorite way to go. It gives the best contrast in textures.

Essential Elements for a Successful Bake

IngredientScience RolePro Secret
Bread FlourHigh protein for structureWeigh it to ensure the dough isn't too dry or dense.
Heavy CreamMoisture and fat injectionUse room temperature cream so it doesn't shock the dough.
Yeast (Instant)Fast carbon dioxide releaseEnsure your milk is exactly 110°F to wake it up quickly.

The foundation of this giant cinnamon roll is the dough. We are using 1 cup whole milk, which provides the liquid base, and 2.25 tsp instant yeast to get things moving. The 0.25 cup granulated sugar and 0.25 cup melted unsalted butter add that necessary richness.

For the structure, 3.5 cups bread flour is non negotiable for me, as all purpose flour can sometimes be too weak for such a large loaf. A single large egg at room temperature and 1 tsp fine sea salt round out the flavor profile.

For the filling, you'll need 0.5 cup very soft unsalted butter, 0.75 cup packed brown sugar, and 2 tbsp ground cinnamon. This creates that classic "spiced ribbon" effect. The secret ingredient is the 0.5 cup heavy cream poured over the top before baking.

Finally, the frosting is a decadent mix of 4 oz cream cheese, 2 tbsp butter, 1.5 cups powdered sugar, 1 tsp vanilla bean paste, and 2 tbsp heavy cream to thin it out to the perfect drizzling consistency.

Chef's Tip: Freeze your 0.5 cup of butter for the filling for 10 minutes, then grate it over the dough. It is much easier to distribute than spreading soft butter, which can sometimes tear the delicate dough.

Tools Required for a Mega Roll

You don't need a professional bakery to pull this off, but a few specific items make it much easier. A 9 inch or 10 inch round cake pan or a cast iron skillet is essential for holding the shape of the giant cinnamon roll.

A stand mixer with a dough hook will save your arms a lot of work, though you can certainly knead this by hand if you are feeling the workout.

A rolling pin is a must to get the dough into a large, even rectangle. I also recommend a sharp pizza cutter for slicing the dough into strips; it's much more effective than a knife and won't drag the dough.

Finally, an instant read thermometer is your best friend to check the center of the roll no one wants a raw, doughy middle after all that work.

Achieving the Perfect Spiral Structure

1. The Power Mix

Mix 1 cup warmed milk (110°F) with 2.25 tsp instant yeast and 0.25 cup sugar in your mixer bowl. Note: This wakes up the yeast and ensures it's active before you add the heavy flour.

2. For the Cloud Dough

Add 0.25 cup melted butter, 1 egg, 3.5 cups bread flour, and 1 tsp salt to the bowl. Mix on low until a soft, tacky dough forms and clears the sides.

3. The Rapid Rise

Place the dough in a greased bowl, cover it, and let it sit in a warm spot for about 1 hour. Note: It should double in size and feel airy when poked.

4. The Spiced Ribbon Filling

Punch down the dough and roll it out into a 12x18 inch rectangle on a floured surface. Spread 0.5 cup soft butter and sprinkle with the mix of 0.75 cup brown sugar and 2 tbsp cinnamon.

5. The Grand Spiral Assembly

Cut the dough into 4 long strips using a pizza cutter. Roll the first strip into a tight coil and place it in the center of your greased 9 inch pan.

6. Expanding the Spiral

Take the second strip and wrap it around the first one, starting where the previous one ended. Continue until all strips are wrapped into one massive roll.

7. The Cream Soak and Bake

Cover the pan and let it rise again for 30 minutes, then pour 0.5 cup heavy cream into the gaps. Bake at 350°F (180°C) for 30 minutes until deep golden and fragrant.

8. The Velvet Cream Cheese Frosting

Whisk 4 oz cream cheese, 2 tbsp butter, 1.5 cups powdered sugar, 1 tsp vanilla, and 2 tbsp cream. Spread over the roll while it is still slightly warm to allow it to melt in.

Fixing Common Mistakes for Best Results

Fix For a Raw Center

The biggest hurdle with a giant cinnamon roll is getting the heat to penetrate the very middle of the spiral without burning the outside. If the top is getting too dark but the center feels soft, tent the pan with aluminum foil. This traps heat to continue cooking the middle while protecting the crust.

Fix For Dry Dough

If your dough feels like a brick, you likely added too much flour. I always suggest starting with 3 cups and adding the last 0.5 cup only if the dough is still sticking to the bottom of the bowl. For more guidance on dough texture, you might find tips in this How to Bake recipe.

ProblemRoot CauseSolution
Filling leaks outButter was too meltedUse "room temp" butter, not liquid butter.
Dough won't riseMilk was too hot (>120°F)Use a thermometer; hot milk kills the yeast.
Roll is toughOver kneaded doughStop mixing as soon as the dough is smooth.

Common Mistakes Checklist ✓ Check your yeast expiration date before starting (dead yeast = flat roll). ✓ Use room temperature eggs to avoid shocking the warm milk and yeast. ✓ Don't skip the second rise; it is what creates the airy, light texture.

✓ Pour the heavy cream carefully into the "valleys" of the spiral, not just on top. ✓ Let the roll cool for 10 minutes before frosting so the icing doesn't just run off.

Creative Flavor Variations for More Fun

For the Apple Pie Twist

Dice two Granny Smith apples very small and toss them with a bit of lemon juice and extra cinnamon. Sprinkle these over the butter and sugar layer before rolling. The apples release juice that mixes with the brown sugar, creating a natural caramel sauce inside the giant cinnamon roll.

For a dairy-free Alternative

You can swap the whole milk for oat milk and the butter for a high-quality plant based stick. For the heavy cream soak, use full fat coconut milk. It adds a very subtle nutty flavor that works beautifully with the cinnamon. If you're looking for more traditional inspirations, check out Grandma Betty's Homemade recipe for a classic take on flavors.

To Scale Down (Small Batch)

If you want a smaller version, you can halve the dough ingredients and use a 6 inch cake pan. Reduce the baking time to about 20-22 minutes. For the frosting, keep the quantities the same because, let's be honest, you can never have too much cream cheese icing.

To Scale Up (Double Batch)

When making two giant rolls, don't just double the yeast use 4 tsp instead of 4.5 tsp to prevent a "yeasty" aftertaste. Bake them on separate racks and rotate the pans halfway through to ensure even browning.

Storing Leftovers and Reducing Kitchen Waste

This giant cinnamon roll is best eaten fresh, but it stores surprisingly well. Keep leftovers in an airtight container at room temperature for up to 2 days or in the fridge for 5 days.

To reheat, I highly recommend using the microwave for 20 seconds with a small cup of water next to it; this creates steam that revives the moisture in the bread flour structure.

For freezing, you can freeze the entire baked (but un frosted) roll for up to 3 months. Wrap it tightly in plastic wrap and then foil. When you're ready to eat, let it thaw in the fridge overnight and warm it in a 300°F (150°C) oven for 10 minutes before applying fresh frosting.

Don't throw away any scraps of dough if you trimmed the edges! You can roll them into "cinnamon fries," bake them for 10 minutes, and dip them into any leftover frosting. If you have leftover frosting, it makes an incredible dip for apple slices or a spread for morning toast.

Vibrant Pairings for Your Morning Feast

Because this giant cinnamon roll is so rich and sweet, I love pairing it with something that has a bit of acidity or salt. A big bowl of fresh berries (strawberries and raspberries) cut through the heavy cream and butter perfectly.

I also usually serve a side of crispy, thick cut bacon because that salty sweet combo is unbeatable.

If you are serving this as part of a larger brunch spread, consider a savory egg dish to balance the sugar. For a drink, a bold dark roast coffee or a spicy chai latte complements the cinnamon ribbon beautifully.

Trust me, when you bring this massive spiral to the table, people will forget all about the other dishes anyway!

Kitchen Myths Debunked

One common myth is that you must use warm water to bloom yeast. In reality, warm milk (110°F) provides sugars and fats that actually help produce a more tender crumb than water ever could. The fat in the milk coats the gluten strands, keeping them short and soft.

Another misconception is that the heavy cream soak will make the dough soggy. It actually does the opposite! The dough absorbs the liquid during the over high heat bake, which transforms into steam, puffing up the bread from the inside out and creating that "velvety" texture we all love in a professional grade giant cinnamon roll.

Recipe FAQs

What does pouring heavy cream over cinnamon rolls do?

It creates a steam chamber for moisture retention. The cream vaporizes rapidly in the hot oven, bathing the dough in moist heat, which prevents the exterior from setting too fast and keeps the massive interior incredibly soft.

How big is the biggest cinnamon roll?

This recipe uses one continuous spiral in a 9 or 10 inch pan. It is designed to serve 8-12 people, making it an impressive centerpiece that dominates the standard baking vessel.

What happened to Cinnaholic after Shark Tank?

Cinnaholic secured a deal on Shark Tank and subsequently expanded significantly. They are still operating today, known for their vegan offerings, which shows that massive, rich rolls can find success in the market.

Does Sam's Club sell big Texas cinnamon rolls?

Yes, Sam's Club frequently features large bakery items, sometimes including oversized cinnamon rolls. Availability varies seasonally and regionally, so calling your local club is the best way to confirm current stock.

How do I ensure the dough is perfectly proofed before baking?

Gently poke the dough; if the indentation springs back slowly without filling completely, it is ready. This slow recovery indicates the gluten structure has enough tension to hold the rise but still has power left for oven spring, similar to the structure needed for our Classic Pumpkin Roll Recipe.

Is it true that I must use bread flour for the structure of this giant roll?

No, this is a common misconception, but highly recommended. While all-purpose flour will work, bread flour's higher protein content provides the necessary gluten strength to support the weight of the massive, thick spiral without collapsing during its long bake time.

How do I get the filling evenly distributed without tearing the dough?

Chill the butter for the filling slightly, then grate it directly over the rolled out dough. This allows for even coverage without the need for smearing, which prevents dragging and tearing the delicate dough surface that you've stretched out.

Giant Cinnamon Roll Recipe

Giant Cinnamon Roll Recipe for 8 Servings Recipe Card
0.0 / 5 (0 Review)
Preparation time:30 Mins
Cooking time:30 Mins
Servings:8 servings

Ingredients:

Instructions:

Nutrition Facts:

Calories710 kcal
Protein10.9 g
Fat34.2 g
Carbs92.1 g
Fiber1.6 g
Sugar47.5 g
Sodium366 mg

Recipe Info:

CategoryBreakfast
CuisineAmerican
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